A California Magazine with Local Focus and Global Appeal:
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lights

by Jim Bulls



One of the most successful events held by the Reedley Downtown Association, the Electric Farm Equipment Parade, was the brain child of local auctioneer Ed Croissant. Sometime in the fall of 2000, Ed was talking with daughter Daniele, owner of the former Coffee and Candy Shop, about ways to promote Reedley’s downtown for the upcoming holidays.

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